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About Us

our story

What really sets us apart is our dedication to the ancient grains we celebrate in our products. Our namesake grain, teff, is grown on our 7th generation farm in southern Michigan — a climate vastly different from its natural Ethiopian origins. We started growing teff in 2015 after years of struggling to break even due to plummeting prices for traditional crops like corn and soybeans. 


After months of trying to sell teff flour on Amazon, our founder Claire put the whole teff grain into granola and loved the flavor — she called it Teffola. We started selling to friends and family then branched into farmers markets and local grocery stores. Seeing the success and potential of Teffola, the farm began to grow buckwheat, millet and oats then built a gluten free cleaning and processing facility to address the lack of infrastructure they saw. 

 

Our team is slowly growing and so is our product line but one thing won’t change. Our products stand for much more than just a delicious and healthy breakfast or snack. We’re about flavor from real ingredients and connection that only comes from honesty and vulnerability. 


Collectively, we are Tenera Grains - a company that highly values bold ideas and brave action. On the farm, that looks like moving from traditional cash crops to alternative grains and seeds even though we have no experience. At Teffola, we reject the “one diet fits all” messaging we’re bombarded with. Approaching food with intention and mindfulness is the best first step to health. 


In everything we do, we aim to stay bold & brave. It’s not always easy but it’s the right path for us. 

our founder:

I'm Claire, the maker, baker & founder of Teffola. Building this company from the ground up has been the most rewarding experience with some incredible highs and devastating lows. The community we're fostering from Brand Ambassadors to grocery managers really started as a dream. And slowly but surely, some of the dreams are coming to life. 

I hang out on Instagram stories mostly, but if you're just intrigued and want a closer seat to watch our growth, apply to be a Brand Ambassador here.


bold & brave blog

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